The power of community collaboration can’t be understated – because two minds are always greater than one, right? As a theatre professional, you probably find yourself collaborating a lot in your day-to-day – with team members, actors, crew members, and the like. But what about taking that culture of collaboration even further? Certain members of […]

As an industry, we’re seeing noticeable shifts in patron-buying behavior: declines in subscription purchases, advanced purchase windows growing shorter, a desire for more immersive and customized experiences…the list goes on. That’s why it’s more important than ever to maximize your organization’s cash flow beyond ticket sales alone. And today, we are thrilled to announce we […]

No matter your theatre’s size, offerings, or objectives, a few goals remain consistent across the board for all creatives: boost your revenue, sell more tickets, and create a greater patron experience every time.  There are a wide variety of ways to reach those lofty objectives, but one avenue can knock out all those goals in […]

Welcome to 2024, theatremakers! Like many, you’ve probably created a few New Year’s resolutions you’re excited to make into reality this year. One of those resolutions is likely creating more cash flow for your theatre, which is made possible through a variety of creative fundraising ideas.  Getting started – and kicking off the year on […]

As a theater pro, you probably already know that casting for a production is simultaneously one of the most fun and stressful bits of your show’s journey. But you can increase the joy and decrease the panic by enacting a few smart casting strategies during this phase. On The Stage offers a few tips.  8 […]

If you’re anything like us, you’re a fan of New Year’s resolutions. After all, January is the perfect time for a reset… or to get a little more ambitious about goals for the coming year. Theatre professionals often have two common objectives: to deliver the absolute best possible showcase to their patrons and to sell […]

The end of one year and the beginning of another can be a beautiful time for your theatre. You’re able to look back at your many accomplishments while planning ahead with unbridled optimism. A great way to set up the building blocks for a successful year ahead is by setting realistic – yet challenging – […]

As we wrap up 2023 and look toward the future, now’s the time to make your performing arts team feel appreciated for all the work they put into your theatre this year. Alongside facilitating all those warm and fuzzy feelings, you should also be empowering your team at year-end to start 2024 off with a […]

The curtains have closed on your latest showcase. It’s time to begin the set strike, reorganize your backstage, and prepare for the next creative endeavor. During this time, it’s essential to review what went well and what didn’t so you can learn from your mistakes and make improvements for the next performance. It’s time for […]

Curating your theatre’s season is one of the most rewarding yet challenging jobs of an artistic director. A good season not only entertains and attracts your audience but also evokes meaningful conversations and encourages a devoted following from your patrons. While there are no set rules for crafting a theatrical season, the process does require […]

Happy International Day of Persons with Disabilities! This observance has been promoted by the United Nations since 1992. Alongside being a joyful celebration, today aims to reinforce the importance of securing rights for people with disabilities, allowing them to participate fully, equally, and effectively in a society with no barriers to accessibility.  As a theatre […]

This season of the year is all about giving thanks and showing gratitude – for friends, for family, for coworkers, and for those who make a difference in our communities. Theatre teachers are one group you do not want to forget as you’re prepping your gift list, and we’re here to help with ideas!  Whether […]

As you’re preparing for the curtains to rise on opening night, the last thing you want to be worried about is your box office. Tickets aren’t scanning correctly? You overbooked the house? The line is moving slower than molasses? Ugh. Streamlining your box office operations prior to opening night will reap major benefits down the […]