Skip to content

NEW Download the 2026 Performing Arts Trends Report Get your copy →

Theatergoers in evening dress mingling over drinks in a grand theater lobby

Increase Revenue

Raise order values, not ticket prices.

On The Stage gives you built-in tools that go beyond ticket sales to help you earn more from every order.

Request Demo

ADD-ONS

Sell more than just seats.

Offer additional buying opportunities that augment the audience experience alongside tickets, at the exact moment patrons are already buying.

Explore Add-ons

Concessions

Let patrons pre-order drinks and snacks at checkout and redeem them with a QR code.

Merchandise

Sell items you stock at the venue, or print-on-demand merch shipped straight to the patron.

Experiences

Offer opportunities to meet the performers, enter early, or attend exclusive events.

Parking

Sell parking by performance, with inventory caps so the lot never oversells.

Drink Tickets

Pre-sell welcome drinks or drink minimum packages before the event.

Add-ons - Patron View, Checkout - Club OTS - Collage

Automated Marketing

Marketing that sells while you sleep.

Plays are automated always-on campaigns that keep patrons engaged over time based on who they are and what they care about. Set up a Play in two minutes or less to always reach the right patron with the right message at the right time.

Explore Plays

Turn First-Time Buyers Into Repeat Patrons

Patrons who just attended for the first time get an automatic thank-you with a one-time incentive to come back, at the moment they're most likely to take it.

Re-engage Lapsed Patrons

Define a window of time that defines "lapsed" for your organization, and qualifying patrons get a targeted return offer without anyone building a list.

Convert Repeat Patrons Into Subscribers

Patrons who have attended multiple events automatically get asked if they'd like to upgrade to a subscription, membership, or both.

Promote Events

Automatically announce and promote upcoming events, as well as new subscriptions and memberships.

REVENUE TOOLS

Advanced revenue generation tools for every organization.

On The Stage provides tools and automations to raise revenues through custom fees, faster checkouts, and lost-sale recovery.

Abandoned Cart Recovery

OTS automatically emails patrons who didn't complete a sale - and successfully recovers nearly 25% of them.

Multi-event Checkout

Let patrons buy tickets and add-ons for multiple events in a single transaction.

Custom Fees

Add your own ticket- or order-level fees to recover operating costs without changing your advertised price.

Fee Controls

Choose whether to absorb fees or pass them along to patrons at checkout.

Dynamic Pricing (coming soon)

Prices that respond to real-time demand, so strong performances capture more and slower ones sell sooner.

box-office-order-management-exchange-tickets-order-history-collage