Evolve with your audience

What does On The Stage do?

On The Stage (OTS) is a ticketing, marketing, giving, and audience engagement engine built for performing arts and live entertainment organizations. OTS helps organizations sell tickets, run their box office, promote events, raise money, and manage patron relationships—and its automated marketing keeps audiences engaged between events, so first-time buyers become repeat patrons, subscribers, and donors.

What types of organizations use On The Stage?

On The Stage serves four kinds of organizations: arts education programs, including K-12 schools and districts, colleges and universities, and studios and camps; community arts groups, including community theatres, music and dance ensembles, and civic and social organizations; professional arts organizations, including professional theatres, performing arts companies, and performing arts centers; and commercial entertainment venues, including visitor attractions, comedy clubs and cabarets, and music venues. Volunteer-run groups and full-time professional teams alike run their events with OTS.

Is On The Stage a ticketing platform or a marketing platform?

Both. On The Stage is an all-in-one platform for organizations that want it, and an interoperable one for organizations that need it. Ticketing, box office, email and automated marketing, fundraising, and patron management are built in and share a single patron database, so organizations can run everything from OTS. Organizations with tools they already rely on can keep them: OTS integrates with leading marketing, social, and finance platforms.

Can On The Stage handle events other than theatre, like concerts, comedy, or attractions?

Yes. On The Stage supports music, dance, opera, and comedy performances; concerts at music venues; shows at comedy clubs and cabarets; timed-entry visitor attractions and immersive experiences; and classes, camps, and fundraising events. Reserved seating, general admission, timed entry, and multiple events on the same night are all supported.

Can I sell tickets directly on my own website with On The Stage?

Yes. On The Stage provides an embeddable ticketing widget that lets patrons buy tickets, add-ons, and donations directly on your website with checkout, order confirmations, and event reminders carrying your organization’s branding. Organizations without a website can use OTS to build a show site or organization site that’s indexed by Google.

Do ticket buyers need to download an app or create an account?

No. Ticket buyers using On The Stage check out in their web browser with just an email address—no app, account, or password required. Tickets arrive as mobile QR codes that can be added to Apple Wallet or Google Wallet, and patrons can return anytime to the Patron Portal, using a secure link sent to their email, to manage orders, redeem subscription tickets, and renew.

Can On The Stage help me sell more than tickets, like subscriptions and merchandise?

Yes. On The Stage (OTS) lets organizations sell subscriptions and memberships, along with add-ons like merchandise and concessions that patrons buy in the same checkout flow as their tickets. Organizations can also accept donations, including recurring gifts, and offer upgrades and special offers that raise average order values.

How does On The Stage help organizations get repeat ticket buyers?

On The Stage (OTS) brings patrons back using automatic, always-on marketing campaigns that thank first-time buyers and invite them back, re-engage patrons who haven’t attended in a while, and encourage repeat buyers to subscribe, join, or donate. Because ticketing, marketing, and patron data live in one platform, every message is timed and targeted based on what each patron has actually bought and attended, and OTS tracks the sales each campaign drives.